Who It's For
Best fit: service-franchise operators ready to act.
- Franchisees doing $1.5M+ who are buried in admin, scheduling, and follow-up
- Multi-unit operators who need consistency across locations without more headcount
- Franchisors who want system-wide standards and rollouts
- Anyone who's tried AI tools and has nothing to show for it
You don't need to know what AI solution you need.
That's what the diagnostic is for.
Our Process
Three Steps. No Guesswork.
01
The AI Diagnostic
A free 30-minute working call, then a structured mapping of how your business actually runs: workflows, team, tools, and where time and money leak. I identify the highest-return AI opportunities specific to your operation and rank them by impact and ease.
Outcome
A prioritized list of exactly where AI will move the needle for you, and where it won't.
02
The Strategic Roadmap
A clear, actionable plan: what to automate, what to keep human, what to build first, what it costs versus what it returns. No vendor kickbacks, no recommendations I'm paid to make.
Outcome
A document you can use to make decisions, whether or not you ever hire me again.
03
The Fractional CAIO Engagement
This is where the value compounds. I embed as your fractional Chief AI Officer: setup fee plus a monthly retainer sized to your operation (from $800/mo for a single location to $8,000/mo for franchisor systems; multi-unit engagements are priced on the whole operation, not per location). I build the systems, train your team on them, measure the results, and expand what works. One layer at a time, each proving its worth before the next.
Outcome
AI running in your business, numbers moving, and an operator-grade partner accountable for both.
Our Approach
The Right Tool for the Job
I'm not wedded to any platform or approach. I recommend what's actually best for your business.
Off-the-Shelf Solutions
Sometimes the best answer is already built. I identify the right platforms, configure them for your workflows, and integrate them into your existing systems.
- •AI writing & content tools
- •CRM automation platforms
- •No-code/low-code AI workflows
- •Pre-built data processing tools
Custom Builds
When your needs go beyond what off-the-shelf can handle, I architect and build from scratch, tightly integrated into your existing systems.
- •Proprietary AI models & agents
- •Custom automation pipelines
- •Bespoke data workflows
- •Internal AI-powered tools
Hybrid Integrations
Most solutions combine both. I connect existing platforms with custom logic to give you the best of both worlds: fast and flexible.
- •API-connected tool stacks
- •Custom middleware layers
- •Unified data pipelines
- •AI-enhanced existing workflows
My only bias is toward what saves you the most time and money.
Our Standard
Results, measured in your P&L.
The target for every engagement: 10 to 30 hours back per week
Clear ROI benchmarks set in writing, measured inside 90 days
If an implemented system misses the agreed benchmarks in 90 days, I keep working at no additional cost until it hits them
No "AI for AI's sake." If AI won't pay in your operation, the roadmap will say so.
Human-in-the-loop by default. AI drafts and executes, your people approve what matters, and your data stays in your systems.
Common Questions
Why businesses choose Insightia
I come from business. Not tech.
I ran a franchise for 12 years, hired 700+ people, and consulted for 50+ locations before I ever touched AI professionally. I know what it takes to run an operation, and I know what AI can realistically do inside one. I'm not here to impress you with technology. I'm here to make your business run better.